Have you ever heard the term concept board? What is a concept board?
Also known as mood boards, it is a reflection of the client's style, desires and dreams for their home. The concept board is a direction and a guide to follow while designing a room or interior.
It is a way that Interior Designers (myself included) start a project with a client. It helps the project stay defined and focused.
Many clients don't feel they have a style. Some say, "that is why we're hiring an Interior Designer, to give us style". But that is not true, every one has a style that speaks to them and visual images that inspire them. However, they may not know how to articulate or identify their style.
Our job as an Interior Designer is to uncover what is hidden under the layers; ask probing questions about what the client is passionate about; what inspires them; how they want to live; and more simply their likes and dislikes.
One of the easiest ways to identify your style is to pull tear sheets from magazines and write short statements of what you like or don't like about the room...such as color, mood, ambiance and furniture. I always give special attention to the "don't likes" because they speak volumes to pinpointing a client's style.
After identifying the style, color, and furniture that speaks to my client I start gathering ideas by collecting fabrics, carpet samples, paint chips, and wood finishes that are within their style and (of course) some that push their comfort level.
Here are some samples of products I collected to create two concept boards for a show house.
Before I began the process of pulling fabrics I invented an imaginary client and went through the same process of pulling tear sheets of what made that client tick, what inspired them and what did they want out of this room. This gave me direction for each room.
One room was a women's office that incorporated bold and vibrant colors of cobalt blue and orange.
The other room's mood was soft and restful for a woman's boudoir.
Here is the first selection of floor covering, some bold, others subtle, high texture and smooth. The next step is to edit the selection to only those that fit into the concept and work with the selection of fabrics.
Lay out all the pieces and start editing. Get rid of those samples that just don't move in the direction that inspires the room.
After editing the selections down to a group of products that really embodies the concept of the room, comes the final step, which is the most fun for me. Putting it all together; the fabrics, furniture, carpets, and wall coverings that achieves the goal of personifying the clients wishes and dreams into a cohesive whole.
Above is the finished board for the woman's heavenly boudoir!
Below is the deep and vibrant office.
Whether you are working with an Interior Designer or on your own, begin the process to go through these steps to identify what inspires you and the way you want to live.
If you do it yourself, you will have a personalized "concept board" that will guide you to make selections for your home. If you work with a designer they will be happy that you have already begun the process of capturing your essence.