I love how a rug has the ability to transform a room or space with a pop of color or unique pattern. NIBA Rug Collections recently opened a showroom in San Francisco and I am inspired by their work and options for customization. I took some time to interview Grey Lux, NIBA Rug Collections’ Regional Sales Director, to learn more about the company and their work.
NIBA Rug Collections Company is unique among rug manufacturers. Can you tell us about your company philosophy and how it came about?
NIBA preserves the art of hand-made rugs by pioneering innovative ideas and products. We embrace our responsibility to further humanitarian efforts at home and abroad while dedicating ourselves to providing an unparalleled product, building strong relationships, providing exceptional service and honoring our commitments.
NIBA Rug Collections was incorporated in Florida in 2006 by Beth Arrowood, our CEO. We design and manufacture a customizable collection of luxurious hand-knotted rugs. Catering exclusively to the architectural and design trade, we approach the custom rug industry with a new business strategy by taking our services directly to the offices of interior designers. Our sales staff is trained in interior design, and understands first-hand the pressure and time constraints designers face. Our goal is to inspire and assist our clients with unparalleled customer service by supplying several tools to help fulfill their project needs. NIBA Rug Collections creates commonly needed items like simple area rugs or wall-to-wall carpet, and unique, one-of-a-kind “wow” pieces. NIBA Rug Collections’ products are the foundation of a successful interior design. We work closely with our clients to generate custom designs, assisting them in making every project a success.
There seems to be great flexibility in your pricing structure and how you help interior designers work within a client’s budget and achieve the look they are after. Can tell us more about how you achieve this?
NIBA has dedicated years to forging relationships with our factories overseas to provide many different fibers and techniques to fit all of our designers’ budgets. The release of our new In Stock collection is the best example of this. From flat weaves to hand-loomed, to hand-knotted Tibetan or Persian knots, and hand-tufted as well, we are constantly transposing our patterns into different construction types to meet the needs of our designers’ clients.
NIBA Rug Collections offers an array of materials. Would you give a brief description of some of the most popular fibers and their characteristics?
Some of the most common fibers used are silk, wool, bamboo silk, allo, hemp, linen, and now, tencel.
Chinese Silk: This luxurious fiber absorbs dyes very well and produces rich, saturated colors with a translucent luster and unmatched brilliance. Silk is extremely high in tensile strength and the yarns are much thinner and finer than that of wool, so it requires more silk to produce a square foot than wool does.
Bamboo Silk: This is a great alternative to regular silk and less expensive. Soft, durable and elastic, bamboo resembles silk with extra “frost like” sheen. Bamboo pulp is processed into a fiber that can be compared to cashmere or silk.
Himalayan Wool: This is exceptionally fine wool from the Himalayan Mountain range. Due to the high altitudes and colder climate, the wool is easy to clean because of its naturally high lanolin content. This unique Himalayan wool is also used on all of NIBA’s Tibetan knot rugs.
NIBA Tip: Every fiber takes to dyes differently. It is important to keep this in mind when changing out fibers in your rug! Every NIBA order comes with a complimentary strike-off because of this.
What new trends are you seeing in the design and composition of rugs?
Rug trends are ever evolving, however, right now there are many requests for ethnic inspired patterns and the worn in, aged feeling of our Persian Knots.
For the homeowner, what is the most important feature they need to know when purchasing a rug?
The end user should really think about their lifestyle and how the rug will fit within it. High traffic areas with lots of entertaining should lean towards using the most durable fibers. The rug is also often left as the last purchase for a space when it should really be the first, because the rug should be the foundation for the design and layout of a room.
Tell us how NIBA Rug Collections is a globally responsible company.
As a member of GoodWeave, NIBA Rug Collections agrees to adhere to strict no-child-labor guidelines by permitting random inspections at our rug looms. That earns us the right to place the certified and individually numbered GoodWeave label on our rugs. If inspectors find children working on looms in the factories they visit, they are offered the opportunity to go to school instead, and producers/importers lose the privilege of using the GoodWeave label.
As a consumer, you should insist on the GoodWeave label when shopping for a handmade rug. At least 1.75% of the cost of every GoodWeave certified rug purchased goes to GoodWeave. Every NIBA Rug carries the GoodWeave label, which is your best possible assurance that these rugs are made without child labor.
Where can consumers find more information about NIBA Rug Collections?
We have quite a bit of information on our website, www.NibaRugs.com.
With an expansive selection and quality materials, I am especially excited to design a rug for my clients with NIBA Rug Collections.